November 30, 2021 — iKeepSafe today announced that it has granted its COPPA Safe Harbor to the iRobot Root Coding Robot and its companion iRobot Coding App in recognition of their alignment with iKeepSafe’s guidelines surrounding the Children’s Online Privacy Protection Act (COPPA). As part of this achievement, iRobot will display the iKeepSafe COPPA Assessment badge and COPPA Safe Harbor seal to identify that the products have been proactively and independently assessed by our experienced privacy protection organization.

The iKeepSafe COPPA Assessment badge assists schools to easily identify websites, apps, data management platforms or other technology products that are in compliance with COPPA, a federal law that protects the privacy of student education records. Products that carry the iKeepSafe Safe Harbor program seal provide educators and parents with assurance that the product is compliant with COPPA, a Federal Trade Commission (FTC) Rule designed to ensure that parents remain in control of personal information collected from their children online.

“iRobot takes a privacy-by-design approach to all of our products, and our Root Coding Robot and iRobot Coding App are no exception,” said Bethany Singer-Baefsky, iRobot’s Director of Privacy. “We prioritize privacy, do not collect personally identifiable information, and we are glad to be able to demonstrate that with an iKeepSafe COPPA Assessment badge.”

“iKeepSafe is pleased that the iRobot Root Coding Robot and companion iRobot Coding App meet the necessary requirements to protect the personal information of its users,” said Amber Lindsay, President and CEO of iKeepSafe. “Each day, more school districts and parents are making privacy and safety a priority. It is important that they have a quick means of determining whether products are safe to use.”

Products participating in the iKeepSafe COPPA assessment must undergo annual re-evaluation to continue displaying the iKeepSafe badge. For the evaluation, an independent privacy expert reviewed iRobot’s privacy policy and practices, as well as its data security practices.

For over a decade, iKeepSafe has been a trusted resource for schools and parents looking for balanced information about safe and healthy use of connected technologies.

For more information about iRobot Education, visit


About iKeepSafe
The Internet Keep Safe Coalition (iKeepSafe) certifies digital products as compliant with state and federal requirements for handling protected personal information. We help organizations achieve and maintain compliance through product assessments, monthly monitoring, annual training, and assistance with remediation. To view iKeepSafe’s list of assessed products, visit

About iRobot Education
Founded with the mission to make STEM pathways universally accessible, iRobot Education serves as iRobot’s voice for empowering the workforce of tomorrow. Inviting experimentation and creativity into learning to code, their powerful, free iRobot Coding App includes progressive learning levels for advancing with you. From free tutorials to ready-to-go code and beyond, the App includes an ever-growing library of activities. You can use code to control SimBots in virtual 3D environments or use tangible, hands-on experiences with the Root Coding Robot to make learning to code magical while exploring the fundamentals of robotics.